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Cookie Policy vercom.pl

This cookie policy (the “Cookie Policy“) supplements our Privacy Policy and explains the rules regarding the use of cookies and other tracking technologies on the websites available at: www.vercom.pl, www.messageflow.com, www.emaillabs.io and www.serwersms.pl (the “Websites“), owned by Vercom S.A. with its registered office in Poznań (“Vercom“).

1. What are cookies?

Cookies are small text files that are saved on your computer or mobile device when you visit our Websites. They allow the Websites to “remember” your actions and preferences (e.g., login, language) over a period of time. We also use other technologies similar to cookies (e.g., pixels, tags). These technologies are used to transmit data collected during your visit to the Websites to external applications (e.g., analytical tools). To manage these technologies, we use the Google Tag Manager (GTM) tool, which enables the controlled implementation and configuration of tags in accordance with your consent settings. In this Cookie Policy, we collectively refer to all these technologies as “cookies”.

2. How and why does Vercom use cookies?

2.1. While using our Websites, Vercom and its partners may save cookies in your web browser. 2.2. We use the following categories of cookies on our Websites:
  • strictly necessary – enable the proper functioning of the Websites, logging into services, ensuring security (e.g., fraud detection using tools such as e-Hawk), and managing your consents;
  • analytical – allow us to understand how users interact with the Websites, which subpages are the most popular, and how we can improve our services (we use, among others, Google Analytics);
  • functional – used to remember your settings (e.g., language selection, Intercom chat support);
  • marketing – help in delivering personalized advertisements and measuring the effectiveness of our marketing campaigns (we use, among others, Google Ads, LinkedIn Insight Tag).
Strictly necessary cookies are saved automatically as they are essential for the proper functioning of the Websites. The remaining categories of cookies (analytical, functional, marketing) are saved only upon obtaining your consent. 2.3. We use tools provided by external entities (partners) that may save cookies on your device. They are used to conduct analytics, adjust content to your preferences, and for marketing purposes. The rules for the collection and processing of information by these entities are set out in their own privacy policies. This applies in particular to the entities mentioned above, i.e., Google, LinkedIn, and Intercom. 2.4. Information obtained through cookies and similar technologies may, in certain situations, constitute personal data. Detailed information on how we process your personal data and what rights you have can be found in our Privacy Policy. 2.5. We store data collected via cookies only for the period necessary to achieve the purposes for which they were collected (e.g., for the duration of the session or for the period specified in the cookie parameters). 2.6. To manage user consents and monitor cookies on the Websites, we use the CookieHub platform. Thanks to this, the list of cookies presented in this Cookie Policy is automatically verified and updated, which ensures access to precise information about the technologies we use. Our Websites use the Google Consent Mode mechanism, which ensures that Google tools (Google Analytics 4, Google Ads) respect your consent settings expressed via the CookieHub platform. In the absence of consent for analytical or marketing cookies, these tools operate in a restricted mode, without using cookies to identify the user.

3. What types of cookies does Vercom use and how long are they stored?

3.1. Types of cookies:
  • first-party cookies – cookies belonging to Vercom and placed by Vercom on your device;
  • third-party cookies – cookies placed by external websites whose services we use (e.g., Google, LinkedIn).
3.2. Cookie storage duration:
  • session cookies – cookies are deleted from the device after closing the web browser;
  • persistent cookies – cookies stored on the user’s device until they are manually deleted or expire.
3.3. Below is an automatically updated list of cookies used on our Websites, divided into categories. This list is generated by the CookieHub platform, which guarantees it is up to date:
Cookies used on the site are categorized and below you can read about each category and allow or deny some or all of them. When categories than have been previously allowed are disabled, all cookies assigned to that category will be removed from your browser. Additionally you can see a list of cookies assigned to each category and detailed information in the cookie declaration.

Your choices

Below you will see your current consent state
Consented categories
All allowed
Your ID
12b3q4nzNaztjkptuWdKtE1J4KnucZoruQr8I4qHTr5MqZ7guooXWtKmKHxFscrl
Date and time of consent
28.4.2026, 09:04:35

Strictly necessary cookies

These cookies are necessary for the proper functioning of our website. Strictly necessary cookies cannot be excluded in our systems. You can set your browser or device to block these cookies, but then some sections of our website will not work.

Name Hostname Vendor Expiry
cookiehub .vercom.pl CookieHub 365 days
Used by CookieHub to store information about whether visitors have given or declined the use of cookie categories used on the site.

Analytical & Maintenance Cookies

These cookies allow us to collect information about how users use our Services. For example, they allow us to count page views and traffic sources so that we can measure and improve the performance of our Services. If you do not allow cookies, we will not know when users visit our websites and we will not be able to monitor the functioning of our websites.

Name Hostname Vendor Expiry
_ga .vercom.pl Google LLC 400 days
Contains a unique identifier used by Google Analytics to determine that two distinct hits belong to the same user across browsing sessions.
_ga_ .vercom.pl Google LLC 400 days
Contains a unique identifier used by Google Analytics 4 to determine that two distinct hits belong to the same user across browsing sessions.
_gat_ .vercom.pl Google LLC 1 hour
Used by Google Analytics to throttle request rate (limit the collection of data on high traffic sites)

Cookies related to advertising (Marketing & Advertising)

These cookies may be placed by us or by our advertising partners. They may be used by these entities to build up a profile of your interests and to display advertising that is relevant to you. If you do not allow these cookies, you will still see advertisements, but they will not be tailored to your interests and may therefore be of less interest to you.

Name Hostname Vendor Expiry
_gid .vercom.pl Google LLC 1 day
Contains a unique identifier used by Google Analytics to determine that two distinct hits belong to the same user across browsing sessions.
_gcl_au .vercom.pl Google Advertising Products 90 days
Used by Google AdSense to understand user interaction with the website by generating analytical data.
IDE .doubleclick.net Google Advertising Products 390 days
Used by Google’s DoubleClick to serve targeted advertisements that are relevant to users across the web. Targeted advertisements may be displayed to users based on previous visits to a website. These cookies measure the conversion rate of ads presented to the user.
test_cookie .doubleclick.net Google Advertising Products 1 hour
Used to check if the user’s browser supports cookies
_gcl_ls Google Advertising Products Persistent
Used by Google AdSense to understand user interaction with the website by generating analytical data.
 

4. Your choices and cookie management

4.1. You can change your cookie settings or withdraw your consent at any time by clicking here. 4.2. You can also manage cookies from the level of your web browser. Please note, however, that blocking strictly necessary cookies may affect the proper functioning of the Websites. Links to instructions for the most popular web browsers:

5. Changes to the Cookie Policy

We reserve the right to make changes to this Cookie Policy, in particular in the event of changes in technology, legal regulations, or changes in the tools used. The current version of the policy will always be available on this subpage.

6. Contact

If you have any questions regarding our use of cookies, you can contact our Data Protection Officer at the e-mail address: [email protected] or in writing to our registered office address: Vercom S.A., ul. Wierzbięcice 1B, 61-569 Poznań.